THE
Social Media Campaign of the Year
Craft & Commerce built a data-driven, ad-supported impact model that has inspired over 1,000,000 millennial women to complete an online breast and ovarian cancer risk assessment, delivering life-saving impact for less than an extra shot of espresso at Starbucks.
What We do
Craft & Commerce powers campaign success with smarter, better media buying.
We combine modern media planning, social, mobile creative savvy, and a rigorous testing and optimization process to cut through the noise of digital and social channels and build results-oriented, data-driven models for impact.
• Digital Advertising
Social
Video
Native
Programmatic
Search
Digital Audio
Chatbots
• Modern Media Planning
• Data-Driven Audience Targeting
• Call-To-Action Design
• Social, Mobile Creative Innovation
• Conversion Optimization
• Actionable Reporting and Analysis
Our Partners
ABOUT US
Craft & Commerce is an outcomes-focused digital media agency serving purpose-driven brands, non-profits, foundations, advocacy organizations, and civic agencies. Our work has been awarded “Social Media Campaign of the Year” by AdAge and Modern Healthcare, received a Webby, and recognized as an Effies finalist. We frequently speak on the intersection of digital media and social impact at convenings such as Nonprofit Technology Conference and Social Media Week.
In a world in which everyone is digital, results-oriented civic and cause-based communicators turn to us when important, ambitious goals are keeping them up at night.
Mark Barker
Co-Founder, Strategy Lead
Ella Evans
Content Strategist
Karen Stransky-Price
Director of Operations
Jacob Lepiarz
Account Director
Jordan Ruden
Co-Founder, Campaign Lead
Emily Iles
Creative Director
Kellie Chea
Campaign Coordinator
Contact Us
hello@craftand.com
(646) 960-6140
222 Broadway, 19th Floor
New York, NY, 10038
Join Us: We’re Hiring For A Digital Ad Manager
Craft & Commerce is a hands-on team of digital media specialists dedicated to achieving better results, for things that matter. We combine modern media planning, social, mobile creative savvy, and a rigorous testing and optimization process to cut through the noise of digital and social channels and build results-oriented, data-driven models for impact on behalf of our non-profit, civic, foundation, and purpose-driven brand partners.
We’re looking for a savvy Digital Advertising Manager with roughly 3-5 years of experience managing cross-platform digital media campaigns. At C&C, you’ll have the opportunity to advance some of the world’s leading causes by designing and executing smart, iterative digital buys that drive best-in-class outcomes. You will work collaboratively with the campaign team in planning and execution, iteration and optimization, and reporting and analysis.
Ideal candidates will be:
Hungry to make an impact in the world
Experienced in designing, managing, and optimizing digital and social advertising campaigns
Passionate about tinkering and iterating to achieve outsize campaign impact
Adept at balancing concurrent, fast-moving projects and deadlines
Excellent at analyzing, distilling, and communicating campaign data and insights
Borderline unhealthy in your attention to detail
At C&C, we treasure a candid, ask-the-right-questions, get-it-done attitude that’s at the heart of our fast-moving and collaborative team culture. We’re a flexible, balanced, self-driven workplace, and offer competitive salary and benefits. The right candidate will join us in New York, or remotely from a place that makes you happy.
Responsibilities
Inform digital media planning and campaign design--aligning platforms, audiences, and creative strategies with our partner’s desired outcomes
Setup and manage real-time digital buys across platforms and campaigns
Relentlessly test and optimize campaign variants to ensure the best results
Analyze campaign performance and create insightful, actionable reporting to clients and leadership
Requirements
3-5 years planning and executing cross-platform digital media campaigns
Advanced skills in digital media buying platforms and reporting tools (Facebook Ads Manager, Twitter Ads Manager, Snapchat Ads Manager, Google Ads, and Google Analytics)
Advanced skills in Excel (e.g., pivot tables) and campaign analysis/reporting
Proven track record of thinking on your feet and balancing fast-moving priorities
Stellar written and oral communication skills and attention to detail
Ability to deftly manage multiple, concurrent projects
Solid knowledge of MS Office software (MS Word, Excel, PowerPoint) and Google Docs
Interested? Drop us a note here: hello@craftand.com. We offer a competitive salary, quality benefits, and, per above, a healthy dose of autonomy in how you shape your role and manage your workflow.