Our Team

 
Mark_small_april_bw.jpg

MARK BARKER

CO-FOUNDER AND STRATEGY LEAD

Mark is a data-driven marketer with deep experience in digital media and online acquisition. Prior to founding Craft & Commerce, Mark was General Manager of GOOD’s digital platform and GOOD/Corps agency business, which helps socially-minded brands such as Google, Starbucks, Gap, and Gates Foundation craft innovative, content-based consumer engagements. As a consultant, Mark has helped shaped the growth strategy of leading startups and brands such as Nativo, Verizon, and the NFL.

JORDAN RUDEN

CO-FOUNDER AND CAMPAIGN LEAD

Jordan is a leading creative and technology specialist with a track record of helping brands achieve success through social media. Prior to founding Craft & Commerce, Jordan shaped social strategy and content creation for businesses and nonprofits such as JustFab, NFL Players Trust, and Man Made Music, and served as a key figure at startups including GOOD, Yahoo! and Vault. Jordan serves on the Committee for Urban Entrepreneurship, and frequently presents on social media trends and best practices.

George_small_april_bw.jpg

GEORGE SANCHEZ

Director of Engagement

 
Karen_small_april_bw.jpg

KAREN STRANSKY

Campaign Manager

 

ELLA EVANS

Content Strategist

 

JAKE APPEL

Behavioral Design Advisor