Our Team

 
 
Mark_small_april_bw.jpg

MARK BARKER, CO-FOUNDER / STRATEGY LEAD
Mark is a data-driven marketer with deep experience in digital media and growth marketing. Prior to founding Craft & Commerce, Mark was General Manager of GOOD’s digital platform and GOOD/Corps agency business, which helps cause organizations and socially-minded brands such as the Gates Foundation, Google, and Starbucks craft innovative, content-based consumer engagements. As a consultant, Mark has helped shaped the growth strategy of leading startups and brands such as Nativo, Verizon, and the NFL. 

JORDAN RUDEN, CO-FOUNDER / CAMPAIGN LEAD
Jordan is a leading creative and technology specialist with a track record of helping brands achieve success through social media. Prior to founding Craft & Commerce, Jordan shaped social strategy and content creation for businesses and nonprofits such as JustFab, NFL Players Trust, and Man Made Music, and served as a key figure at startups including GOOD, Yahoo! and Vault. Jordan serves on the Committee for Urban Entrepreneurship, and frequently presents on social media trends and best practices. 

George_small_april_bw.jpg

GEORGE SANCHEZ
Director of Engagement

 
Karen_small_april_bw5_xx.jpg

KAREN STRANSKY
Campaign Manager

 

ELLA EVANS
Content Strategist

 
Jake_small_april_bw_x copy.jpg

JACOB APPEL
Behavioral Design Advisor